Who We Are

With the trend moving ever faster towards performance-based marketing, we empower advertisers and partners to engage in real time to drive growth.

About Performance Horizon

Performance Horizon, the leading provider of SaaS solutions for digital partner marketing, enables brands to directly connect with their marketing partners to dramatically increase customer acquisition and drive high margin revenues from online marketing channels. With offices in the US, UK, Japan and Australia, Performance Horizon's platform drives $3B+ in advertiser top line revenues across 155,000 marketing partners in over 170 countries.

HISTORY

Performance Horizon was started in 2010 by a group of Affiliate Marketing veterans. Among them, Malcolm Cowley and Paul Fellows previously founded buy.at, an affiliate network, acquired by AOL.

The core product ExactView was launched in 2011. Everything Everywhere became the first major UK client in May 2011 followed by the first major US client, Nextag, in October 2011. The team has grown to over 100 employees serving about 100 customers, with average growth above 100% YoY.

Meet The Team

Malcolm Cowley

Malcolm Cowley
CEO

The driving force behind the dramatic growth of the company, Mal was previously a co-founder and President of affiliate network buy.at. Based in San Francisco, Mal hails from Newcastle upon Tyne, England.

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Paul Fellows

Paul Fellows
COO

Paul leads the operational side of the business, with responsibility for implementing the company strategy. He was formerly Product Director at AOL advertising.

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Pete Cheyne

Pete Cheyne
CTO

The architect of Performance Horizon's world-leading solutions, Pete oversees our technical strategy. He was previously responsible for integration at affiliate network buy.at, where he and Mal met.

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Chris Blaxall

Chris Blaxall
CFO

A commercial leader, Chris ensures our finances remain on track. Chris held a number of senior finance roles worldwide prior to joining Performance Horizon in 2014.


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Alistair Wyse

Alistair Wyse
CIO

With responsibility for our infrastructure and technical teams, Alistair has an extensive track record of IT leadership in start-ups and large organizations on both sides of the Atlantic.


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Erik Mikisch

Erik Mikisch
VP, Marketing

Erik has more than 25 years of executive experience in sales and marketing with mobile, high tech, advertising, and new media companies in the B2B and B2C spaces. At Performance Horizon, Erik leads the development and implementation of all internal and external marketing activities.

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Peter Mycock

Peter Mycock
GM, JAPAC

Pete has 18 years of experience building and driving accelerated growth in digital and technology operations in Europe, North America and JAPAC. Based out of Sydney, he is responsible for building and developing the strategy to establish PH as the market leader in JAPAC.

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Adam Martin

Adam Martin
VP Revenue, U.S.

Adam has more than 10 years of sales experience in enterprise application software companies. Most recently, Adam was Director of Enterprise Sales at Gigya, a customer identity management platform developer.

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Paul Taylor

Paul Taylor
VP Revenue, U.K.

Paul has more than 10 years of experience with enterprise software sales and business development. Most recently, Paul was Regional Vice President for Salesforce Marketing Cloud based in London.


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Sean Sewell

Sean Sewell
Cofounder and Senior Business Development Director, EMEA

Sean has over 7 years of online experience. Formerly Commercial Director for AOL, Sean spent two years heading up buy.at and AOL lead generation products, budgets, and growth strategy.

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Charlie Calabrese

Charlie Calabrese
VP, Operations

Charlie provides leadership and direction to the administration, finance, and human resources departments. Charlie was previously Product Manager at affiliate network buy.at.



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Meet The Board Of Directors

Steven Walske

Steven Walske
Board Chairman, Managing Director, Myriad Investments, LLC

Mr. Walske has been Managing Director of Myriad Investments, LLC, a private equity firm specializing in investments in software companies, since June 2000. Previously, he led Parametric Technology Corporation (NASDAQ: PMTC) as the CEO from 1986 to 2000.

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Colin Greenspon

Colin Greenspon
Board Member, Mithril

Colin currently serves as the Managing Director at Mithril, which invests globally in leading growth companies that use technology to build transformative and durable businesses. Prior to Mithril, Colin practiced venture capital, private equity, and M&A law at Weil Gotshal and Manges in Silicon Valley and Linklaters in New York and London.

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Ian Sigalow

Ian Sigalow
Board Member, Greycroft LLC

Ian is a Partner and Co-Founder of Greycroft LLC. Over the past ten years, Ian has led numerous investments for Greycroft, including the firm’s investments in Buddy Media (acquired by Salesforce.com), Braintree (acquired by eBay), Venmo (acquired by Braintree), and Vizu (acquired by Nielsen).

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Steven Schlenker

Steven Schlenker
Board Member, DN Capital

Steve co-founded DN Capital in June 2000 and is currently Managing Partner based in the Sand Hill Road office, running DN Capital’s US operations. He began his career in venture capital and private equity in 1990.

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Malcolm Cowley

Malcolm Cowley
PH, CEO

The driving force behind the dramatic growth of the company, Mal was previously a co-founder and President of affiliate network buy.at. Based in San Francisco, Mal hails from Newcastle upon Tyne, England.

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Paul Fellows

Paul Fellows
PH, COO

Paul leads the operational side of the business, with responsibility for implementing the company strategy. He was formerly Product Director at AOL advertising.

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Meet The Investors

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